Stock Pulse
Booking Holdings (BKNG) demonstrated strong Q4 2024 performance with revenue up 14% and gross bookings up 17% year-over-year, driven by AI investments and increased airline ticket and merchant bookings [2], [4]. The company continues to integrate AI across its platforms, including an AI trip planner and assistant [2], [5], aiming to enhance the customer experience and drive future growth through its "Connected Trip" strategy [1]. Despite positive Q4 results, the stock price declined, possibly reflecting broader market concerns [4], [5], [8]. While analysts maintain a "Hold" rating [8], projected revenue growth for 2025 and consistent earnings beats suggest potential for future stock improvement [2], [6], [8]. Subsidiary Agoda is leveraging events like Expo 2025 and Songkran to boost regional bookings [3], [9]. The delisting of Booking Holding's 0.100% Senior Notes due 2025 is an administrative action and doesn't impact overall financial health [11].